MTV.OS
MTV.OS
MTV.OS
MTV.OS
MTV.OS
An artificial intelligence taking over a TV channel.
An artificial intelligence taking over a TV channel.
An artificial intelligence taking over a TV channel.
An artificial intelligence taking over a TV channel.
AI taking over a TV channel.
Challenge
Establish a new graphic system that allows for flexibility and creativity, while making MTV as fresh, current, dynamic as possible, and yeah… a little bit absurd as well. So that’s how we create Mtv.OS, a mashup of all the user’s personalities coming to life.
Challenge
Establish a new graphic system that allows for flexibility and creativity, while making MTV as fresh, current, dynamic as possible, and yeah… a little bit absurd as well. So that’s how we create Mtv.OS, a mashup of all the user’s personalities coming to life.
Challenge
Establish a new graphic system that allows for flexibility and creativity, while making MTV as fresh, current, dynamic as possible, and yeah… a little bit absurd as well. So that’s how we create Mtv.OS, a mashup of all the user’s personalities coming to life.
Challenge
Establish a new graphic system that allows for flexibility and creativity, while making MTV as fresh, current, dynamic as possible, and yeah… a little bit absurd as well. So that’s how we create Mtv.OS, a mashup of all the user’s personalities coming to life.
Challenge
Establish a new graphic system that allows for flexibility and creativity, while making MTV as fresh, current, dynamic as possible, and yeah… a little bit absurd as well. So that’s how we create Mtv.OS, a mashup of all the user’s personalities coming to life.
Role
Working in collaboration with genious Tomás García, I led and supervised the visual strategy and motion treatment of the entire project, to ensure consistency across channels and message is effectively communicated to its audience.
Role
Working in collaboration with genious Tomás García, I led and supervised the visual strategy and motion treatment of the entire project, to ensure consistency across channels and message is effectively communicated to its audience.
Role
Working in collaboration with genious Tomás García, I led and supervised the visual strategy and motion treatment of the entire project, to ensure consistency across channels and message is effectively communicated to its audience.
Role
Working in collaboration with genious Tomás García, I led and supervised the visual strategy and motion treatment of the entire project, to ensure consistency across channels and message is effectively communicated to its audience.
Role
Working in collaboration with genious Tomás García, I led and supervised the visual strategy and motion treatment of the entire project, to ensure consistency across channels and message is effectively communicated to its audience.
Rebrand
Rebrand
Rebrand
Rebrand
Rebrand
Art Direction
Art Direction
Art Direction
Art Direction
Art Direction
Mtv
World Creative Studio
VP Creative Director
Sean Saylor
Creative Director
Ignacio Gil
Creative Lead
Maximiliano Borrego
Brand Design Lead
Charl-x
Senior Designer
Ignacio Varone
Junior Creative
Sol Astolfi
Lead Producer
Delfina Chiesa
Operations Director
Josefina Marfil
Producer
Camila Gonzalez Navedo
Production Company
Tomas Garcia
Year
2016
Mtv
World Creative Studio
VP Creative Director
Sean Saylor
Creative Director
Ignacio Gil
Creative Lead
Maximiliano Borrego
Brand Design Lead
Charl-x
Senior Designer
Ignacio Varone
Junior Creative
Sol Astolfi
Lead Producer
Delfina Chiesa
Operations Director
Josefina Marfil
Producer
Camila Gonzalez Navedo
Production Company
Tomas Garcia
Year
2016
Mtv
World Creative Studio
VP Creative Director
Sean Saylor
Creative Director
Ignacio Gil
Creative Lead
Maximiliano Borrego
Brand Design Lead
Charl-x
Senior Designer
Ignacio Varone
Junior Creative
Sol Astolfi
Lead Producer
Delfina Chiesa
Operations Director
Josefina Marfil
Producer
Camila Gonzalez Navedo
Production Company
Tomas Garcia
Year
2016
Mtv
World Creative Studio
VP Creative Director
Sean Saylor
Creative Director
Ignacio Gil
Creative Lead
Maximiliano Borrego
Brand Design Lead
Charl-x
Senior Designer
Ignacio Varone
Junior Creative
Sol Astolfi
Lead Producer
Delfina Chiesa
Operations Director
Josefina Marfil
Producer
Camila Gonzalez Navedo
Production Company
Tomas Garcia
Year
2016
Mtv
World Creative Studio
VP Creative Director
Sean Saylor
Creative Director
Ignacio Gil
Creative Lead
Maximiliano Borrego
Brand Design Lead
Charl-x
Senior Designer
Ignacio Varone
Junior Creative
Sol Astolfi
Lead Producer
Delfina Chiesa
Operations Director
Josefina Marfil
Producer
Camila Gonzalez Navedo
Production Company
Tomas Garcia
Year
2016